Individual attention is what Word on the Web does best. How do we do this?
What does this all mean?
It all starts with listening. Social listening is the monitoring of media channels for customer feedback and direct mentions of your brand; discussions regarding specific keywords, topics, competitors and industries. Word on the Web creates the kind of content that your followers actually want. How? Simple. Rather than making assumptions about what your customers want we listen and know what they are saying.
We listen to know the next big thing before it’s the next best thing.
Instead of waiting for your customers to come to you WOW Marketing goes to where your audience is. WOW Marketing has a “playbook” of tactics to find your potential and existing customers. WOW then engages and connects with your audience to turn potential customers into actual customers, and turn existing customers into loyal customers.
What we don’t do is:
- High cost marketing blasts that don’t speak to your audience
- Buy followers
- Buy engagement
- Buy ads
- Buy bots
Because that’s just all smoke and mirrors…
Word on the Web harnesses the power of smaller influencers by encouraging your customers and employees to share their stories Every day people leading people down a path to purchase. Wow Marketing will humanize your brand by placing a face and voice on marketing efforts across your social media channels. We keep it personal to engage your audience.
Simply put: 81% of consumer purchases are influenced by real people and real feedback. Or real dogs. #wowlovesdogs
Faces And Places
Images and videos of real people are the key to connect with your target audience. WOW Marketing uses both as both are needed for different reasons.
An image is worth a thousand words. An original photo is a great way to communicate with your buyers. Stories, feelings and emotions are what WOW Marketing captures to showcase what actual people are actually doing. Word on the Web Marketing focuses on keeping it real. Benefit of images? Images generate the highest click through rate.
A video is worth a million words. People want to do business with people. Videos are a great way to accomplish this. Benefit of videos? Videos generate 3x more comments than images. And more engagement means more customers.
So what is Individual Attention?
Listening to your audience. Finding your audience. Engaging your audience.
And the only way Word on the Web Marketing can do that is to take the time to get to know you and your business. So relax. Word on the Web has you covered.